◍ How we work

From kickoff to shipped.

Most agencies spend month one on 'discovery.' We spend it shipping. Strategy is something you do continuously, not something you pre-pay for.

  1. Week 1
    Data + audit

    We rebuild your data model. Ad accounts, GA4, Shopify, Klaviyo, customer lookup. We refuse to operate on numbers we can't verify.

    Ships Verified dashboard + baseline report
  2. Week 2
    Creative + brand audit

    What you're saying, where, in what tone. We strip 30–50% of it. We name what's working, kill what isn't, and rewrite the rest.

    Ships Audit doc + strip-down recommendations
  3. Week 3
    Strategy doc

    Single page. Three priorities. Six-week sprint plan. No 40-slide deck. No 'phase 0 discovery.' Just the strategy and the math.

    Ships 1-page strategy + sprint plan
  4. Week 4
    First ship

    Real work in market. Ad creative live, email flows deployed, landing page tested. Every week after this is iteration on shipped work, not waiting for assets.

    Ships First in-market campaign + lifecycle
  5. Ongoing
    Weekly + monthly cadence

    Weekly: numbers + creative review. Monthly: tightens + reallocation. Quarterly: strategy + incrementality. No black-box reporting, ever.

    Ships Weekly Loom + monthly memo